Improving CMC Functions and Productivity
Assignment
- Review and study Chapters 1 – 11 in the textbook (Harrison, 2016).
- Review and study the PowerPoints posted in Blackboard, Materials and Resources.
- Watch the video It’s Not Manipulation, It’s Strategic Communication at https://www.youtube.com/watch?v=QGeHS4jO0X0.
Watch Video It’s Not Manipulation, It’s Strategic Communication | Keisha Brewer | TEDxGeorgetown
- The video shows “communicating with purpose while showcasing value in order to achieve a goal: ”
- Identify the goal
- Understand your audience
- Communicate the Value
- Express the Need
- Using the information, you learned from Individual Assignments 1 and 2, write a Memo to your supervisor to provide your strategic plan for Coastal Medical Center. Use strategic communication as shown in the video, see the four steps above.